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26 July 2016

Bestselling book cover

I was doing a little reading on the Internet a few days ago and came across an interesting blog post or magazine article. Can't remember which.

The title said something like "How to Create a bestselling book cover."

I have to be honest, this threw me into a murderous rage. I even lost track of time for a while. Just came to myself an hour ago. Have no idea what I've been doing. Painting seems to have been part of it. Which is weird. I hate painting. And red is my least favorite color. Maybe I was helping a farmer winterize his barn. I don't know. I hope all that crimson comes out of my Pokemon Go t-shirt. Also weird, where did this vat of sodium hydroxide come from?

I've had a rant simmering in the back of my mind for a while, and here it goes: I don't think book covers serve a purpose so much as hack a weakness.

Something that "serves a purpose" in my mind is something that fills a need. Humans need good stories. Books can fill that need.

A book cover doesn't fill any need known to mankind. All a book cover does is entice people to spend. Good book, bad book, doesn't matter. A book cover has no say over the excellence or excrement it covers.

I'm as guilty as anyone else. When I was young I would buy pretty much anything with Frank Frazetta art on the front. I know what you 're thinking and no, my appreciation for Frank's take on sword and sorcery had nothing to do with skin and cleavage. Truth is, when I think back on those reads, a ton of those books sucked. But they had cool covers.


One thing I did right was identify a few authors that I loved and basically read everything attached to their pen. Edgar Rice Burroughs, Louis L'Amour, Phillip K. Dick, Orson Scott Card. Shakespeare. (okay, that one's B.S.) If they wrote it, I read it. Covers didn't matter for those authors.

We are all too enamored with the sell. All that glitters. All that gleams.

Not that this matters. Alien spaceships landed in a field behind me a few days ago. That pretty much signals the end of the world anyway. Can't believe I was smiling in the picture.